Monday, October 11, 2010

How about that 'Spatch?

As I'm sure most of my readers already know, this weekend John Kasich won the endorsement of the Columbus Dispatch.

If you haven't read it, make sure you do so by clicking here.

It eviscerates Ted and will surely put a smile on your face.

While some on both sides seemed split prior to this weekend on whether the Dispatch endorsement was going to happen or not, whether it was expected is inconsequential. What matters is that it happened.

And while many voters aren't necessarily swayed by endorsements, that doesn't mean they aren't influenced by them.

While Kasich currently dominates the Independent vote, a small but important percentage of swing voters are still undecided on this race. Much of Strickland's strategy has been based on scaring this important swing vote into believing Kasich is too risky a choice to serve as Governor. The endorsements of the Plain Dealer and Columbus Dispatch highlight that strategy's failure. While many will likely not read each endorsement, commercials from Kasich highlighting the endorsements will communicate to the undecided Independent vote that the GOP candidate has been deemed acceptable by a trusted source. They will think to themselves, 'if Kasich were as bad as Strickland says, these guys wouldn't endorse him'.

Make no mistake. These endorsements are major victories for Kasich.

8 comments:

  1. Ouch. That's gotta sting.

    Time for the guv to throwback a few brews with the mansion work crew. Or maybe do some Jell-O shots.

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  2. Strickland lacks the will to make hard choices and mistakes aspirations for accomplishments.

    Devastating......

    But I'm sure that Modern will assure us how Ted is doing fine on his "internals"

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  3. I have one question for the Strickland campaign(yes, I know...), and that is why are you spending ad money on websites like Ace of Spades...Weekly Standard...HotAir...TownHall?
    To whom do you think you're appealing? Hell...he might as well advertse on Third Base...

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  4. Shorter Keeling: Only the endorsements that John Kasich gets matters.

    Yep, that was some glowing endorsement the Plain Dealer gave Kasich. LOL.

    Pathetic.

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  5. JCW--

    Advertising on the web can be weird. I don't think they're buying ads specifically on those sites, per se. Google ads is notorious for this. Sometimes you buy ads from a wholeseller who promises to hit certain targeted (geographically) audiences on sites with certain traffic levels for those targets, but it's imprecise and results in ads on political sites for the wrong side.

    I've seen web ads for Kasich on TPM, even Daily Kos. It's the same thing. I doubt that was intentional, either.

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  6. "Instead, he relied on federal handouts and other one-time money to put off the day of reckoning. Now that day is at hand, and he still has given voters no clue as to how he would bridge the budget gap."

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  7. Strickland didn't want the Dispatch's endorsement.

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  8. Modern,

    Your blog attacked Kasich for one of his Google ads making it to a Militia website back in the early part of this year? Whats the deal man?

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